In 2023, facing fierce competition from Chinese manufacturers, Samsung Display’s market share in the smartphone organic light-emitting diode (OLED) panel market fell below 50% for the first time. BOE and other companies have obtained exclusive supply from Chinese smartphone brands such as Xiaomi and Huawei, and the surge in their market share is seen as an important factor in this transformation. According to market research firm Omdia, the global shipment…